Concerning industry status, WanLiYang is domestic producers of transmission of card leading enterprises, more than 70% market share, however, we still don't promising prospects of this company.
The reason is that if a company in the market to atrophy, even pay lots of efforts, may eventually cannot achieve satisfactory performance growth prospects.
Nearly 70 percent of the company's revenues from medium truck transmission, secondly, business for the light transmission, sales of more than 30%, heavy and close sales accounted for passenger transmission is relatively less than.
Therefore, the company's business and the transmission medium truck downstream is closely related to the market demand. However, due to the loading capacity, in card in the aspects of flexibility, not in recent years, the market is gradually out from heavy, light, micro intensive pressing card, growth slowed sharply. Besides, the company in the car for Mr Fukuda depends on business card is very high, it is to produce a certain risks.
By 2010, with the commercial market price of steel smooth regression and the uplink, company product unit cost rises over price rise is expected to decline, which makes the company margin.
In addition, the company should pay attention to in 2009, the period cost growth than income increase significantly.
In short, 2010, the company may appear in gross margin fell under the probability of slowing, performance, and if the control during the bad earnings growth could cost, more not ideal. For years, the market space in the card transmission will continue the adverse situation, shrink to ponder earnestly to continue in the middle of the survival and development.
By extrusion of card market
In recent years, in the market by heavy card and card of card, micro light continued to squeeze.
From the data, the last three years, our truck at an average rate of production, which, at 21%-higher by large-scale infrastructure, heavy card market demand, makes heavy CARDS, annual output reaches the fastest growth 35%.
The car went by television, stimulate the growth of market has card, nearly three years on average growth in micro card production for 22%, 2009 is as high as 51%, is a truck market segmentation fastest-growing type.
In recent three years, in the production, is the only 11% compound rate of growth in the lowest truck subdivision varieties. Although the output growth in 2009, but also only 42% heavy CARDS.
Because of the medium sized truck, extrusion "mean".
Concerning loading capacity, and heavy CARDS in than in 2008, and the large-scale infrastructure projects in since, have more practical apparently card demand, Generalisations flexibility, and far more in the card, and, in the small car in the countryside, stimulating policies in the rural market more evident.
Current business concentration in the card of prospectuses, according to the transmission of data transmission, the disclosure of the product sales of card of the whole company 2009 income to nearly three years 68.17%, the proportion of continuous improvement.
In addition, the light business sales income reached 28.71% proportion. Compared with the sales of heavy CARDS than only 1.4%. Despite the heavy CARDS in 2009, but increased sales accounted for more than a small but decline.
Customer focus
At present, the company operating in the face of a larger risk is too dependent on a single customer sales.